National Women’s Law Center

The National Women’s Law Center is an organization that fights for gender justice—in the courts, in public policy, and society, and has been a leader in the landmark legal and public policy advances that have helped support the lives of women and girls for over 40 years. I worked with Christine Coffey to develop and design this 2-page fact sheet template that the NWLC team will disseminate monthly as a newsletter and informational campaign. We chose bright graphics and just enough of a pop of color to keep the template professional but engaging.



LearnRVA 


LearnRVA is a nonprofit committed to working with organizations in RVA to create a networking connection between college faculty and students with local start ups, non-profits, and small businesses. LearnRVA approached our team requesting a new logo, branding package, and website overhaul, because their old site did not reflect their desire to integrate the academic world with the community. I created this logo system to reflect the different pieces involved within their organization—each modular piece reflects one of the four schools that sponsored community engagement opportunities. The color represents the James River, one of the most important existing resources for the community that connects citizens, organizations, and businesses together.


Final Logo


Black & white stationery set


Website Wireframe


Renew Richmond 

Brochure created for Renew Richmond, a nonprofit dedicated to ending food deserts and providing healthy, sustainable options for residents living in undernourished areas. Renew Richmond runs educational programs centered on health and wellness and distributes 6,000 pounds of fresh produce a year. I used this style because the client wanted a material to distribute to potential volunteers that was simple, clear, and informative. I researched similar businesses, competitive markets, and volunteer collateral, then tested the designs through interviews and collaborative work environments to see how the target market would respond. 




Cardian


Promotional material & logo design for a startup company that created a heart rate monitoring device which calls 911 in the event of cardiac arrest. This brochure outlines a broad overview of the startup, was utilized as a takeaway in the 2017 Engineering Design Expo. Because the client was being judged by three “hidden” participants, they wanted to stand out in their presentations by giving attendees takeaways that would be memorable and representative of their brand. We collaborated extensively to come up with a heart-shaped folding design that impressed the judges and helped the client receive seed money from attending investors.







Be The Match

For patients diagnosed with leukemia, lymphoma and other life-threatening diseases, a bone marrow or cord blood transplant may be their best or only hope for a cure. Yet 70% of patients who need a transplant to do not have a fully matched donor in their family. They depend on Be The Match® and supporters to find a match to save their life.

While working for Be The Match, I created and curated all the posters and printed material for all registry events. I managed the chapter’s Instagram, Facebook, and website. 





Richmond Post Cards

Postcards referencing iconic Richmond imagery using hand-embroidered patches.

These postcards were sent to Doha, Qatar, to be exchanged as fragments of our respective home towns.